If starting an online business is on your radar for 2020, now might be a great time to get stuck in. Given the current global situation, many are finding themselves with a little extra time on their hands – a rare situation that lends itself to finally getting around to that idea you’ve had. Pod Read More...
In an era of such transformative social change, more and more businesses are choosing to align themselves with charitable organisations or causes. Whether that be through donations or the facilitation of programs, businesses of all kinds are stepping up to give back. So how can giving back become a legal headache? This month the ACCC Read More...
Whether you want to trade mark your brand name, tackle an intellectual property dispute, or tighten up your retailer policies for better business processes, Pod Legal can help. Trade Marking, IP Law and Legal Advice for Public Figures and Entrepreneurs Pod Legal has worked with the incredibly influential Lisa Messenger of Collective Hub for several years, Read More...
This week, retailers across Australia took to the web to slash prices and entice hungry punters under the Click Frenzy sales umbrella. The event sees retailers offering up discounts of up to 90% for around 3 days in November. It was launched in 2012 as Australia’s answer to America’s Cyber Monday. Another popular part of Read More...
Online reviews have the power to both boost sales, and cause them to plummet. They are routinely used by consumers for gaining a snapshot of a business’s reputation. But sometimes, the image they portray is not entirely accurate. The Australian Competition and Consumer Commission (ACCC) receives around 10,000 complaints about fake reviews every year. Most Read More...
In today’s era of online shopping, consumers have access to thousands of options for spending their hard-earned cash. In response, businesses are constantly pitching new bargains and saving schemes to entice customers. “Free Shipping for Orders Over $99” “30 Day Trial or Your Money Back” “20% OFF until Midnight with Code: THANKU” “We’ll Beat the Read More...
If your business sells products online, you’re probably going to want your products listed on the Amazon platform. But, unfortunately, the website’s massive reach makes it a popular place for imitation branding, from third parties. Opportunists from across the Internet are adept at promoting imitation products to your would-be customers, potentially undermining your online presence, Read More...
Last week’s NSW Supreme Court decision expanded defamation laws in a troubling direction for businesses on social media, spelling the potential need for close monitoring of third party activity on commercial social media accounts. The Supreme Court case was brought by the former young Don Dale detainee, Dylan Voller, who was at the centre of Read More...
The term digital real estate refers to the domain names, social media handles or other markers that stake out a space on the Internet as being yours. Digital real estate can take many forms, from a free service such as a Twitter account, to highly regulated and sometimes, costly domains. All digital real estate provides Read More...
Are you a blogger, who receives free products or services to review online? Then pay close attention because Google recently published a set of guidelines (Guidelines) for you to follow. Not sure if you are in Google’s sights? Here are just a few examples of the type of situations that are bound to capture Google’s Read More...
Advertising and Marketing Law, Commercial Law, Intellectual Property Law, Internet Law, Privacy Law, Social Media Law, Technology Law
The Internet juggernaut has taken over and the stampede is on. New, online businesses are being created in high volume, and existing businesses are establishing online presences in numbers not thought possible only a decade ago. But, as is the case with all stampedes, there is bound to be a little chaos and some unintended Read More...
Advertising and Marketing Law, Commercial Law, Intellectual Property Law, Internet Law, Privacy Law, Social Media Law, Technology Law
Do you like to incorporate exciting new tech, like video streaming Apps, into the media mix for your business? Then wait! You need to read this article first. Sharing video content in a live setting is no new phenomenon. For years, television and online broadcasters have provided viewers with access to live content, broadcast directly Read More...