Are you a blogger, who receives free products or services to review online? Then pay close attention because Google recently published a set of guidelines (Guidelines) for you to follow. Not sure if you are in Google’s sights? Here are just a few examples of the type of situations that are bound to capture Google’s Read More...
In the lead up to the Christmas just passed, Australia Post boosted its advertising by paying popular local Instagram users to promote Australia Post products. Unfortunately for the postal service, the Instagram “Influencers” it engaged failed to disclose the fact they were receiving payment for their posts. As a result, Australia Post now appears to Read More...
Blogging comes with legal risk. But don’t despair, we have a simple but highly useful solution for you to manage that risk…immediately. Our ‘Blog Safe’ product is a suite of legal terms, conditions and statements that will help you to manage legal risk associated with your blogging. Without them, you run the risk of legal Read More...